Branding, themes & domain

Apply themes, logos, fonts, SEO metadata, and a custom domain to any product — all from a Claude conversation.

The connector covers the full brand surface of a product. Themes, fonts, logos, SEO metadata, custom domains, growth settings — every visual lever exposed in the dashboard is also exposed as a tool. Most can be set in a single message.

Themes

Productised ships 20 visual theme presets — coordinated background, accent colour, font, and gradient. They're designed to look professional out of the box without you picking individual colours.

list_themes

See all 20 presets with name, description, primary colour, and font. Returns a swatch gallery so you can browse before picking.

apply_theme

Apply a named theme to a product in one call — sets background, text colour, button colour, font, and gradient all at once.

"Show me the available themes." "Apply the dark serif theme to my AI Readiness Scorecard."

Themes also influence the result-page templates — when you re-apply a result template, it picks up the product's accent colour automatically.

Fonts

update_font

Switch the typeface used across a product's chat interface. 15 options including Inter, Poppins, Space Grotesk, Oxanium, IBM Plex, Source Serif 4.

Built-in result fonts

Inter and Source Serif 4 are always preloaded on result pages and landing pages, so any Claude-designed page can use them without a custom <link>.

Logo and branding chrome

update_branding

Set a custom logo URL for a product, plus an optional click-through link. Replaces the default Productised mark in the product header.

upload_image

Re-host any image (from a URL or base64) onto the Productised CDN. Returns a permanent URL you can use in update_branding, update_seo, or inline in HTML.

The common pattern — "use the logo from acme.com as the branding" — is covered in detail in Add images, logos & favicons.

SEO metadata

update_seo covers what shows up in search and on social shares:

Page title and meta description
Favicon (the browser tab icon)
Open Graph image (link previews on Twitter, Slack, LinkedIn, etc.)
Keywords

"Set the SEO for my Scorecard product — title 'AI Readiness Scorecard for B2B Marketing Leaders', description '5-minute diagnostic across six pillars …', og image at https://acme.com/og.jpg, favicon at https://acme.com/favicon.ico, keywords ai, marketing, scorecard, b2b."

Claude re-hosts the og/favicon URLs through upload_image first if they're external, then calls update_seo with the CDN URLs.

Custom domains

Take a product live on your own subdomain (e.g. quiz.yoursite.com) instead of app.productised.ai/c/<id>.

set_custom_domain

Configure a custom hostname for a product and get the exact DNS CNAME record you need to add at your registrar.

get_domain_status

Check whether DNS has propagated — pending, verifying, or active — with setup instructions if still pending.

"Set quiz.acme.com as the URL for my Scorecard. Show me the CNAME I need to add."

Claude calls set_custom_domain, returns the CNAME (quiz.acme.com CNAME proxy.productised.ai), and you add it at your registrar. Run get_domain_status later to confirm propagation.

Product-level settings

update_product

Update name, visibility, welcome message, button text, button colour, system prompt, background, or welcome style. The "everyday" tool for chat-surface tweaks.

update_product_settings

Lock submissions after N responses (useful for cohort caps), toggle email notifications when new leads arrive.

update_node

Patch any canvas node's configuration by ID or type — the system prompt of the AI Agent, a node label, anything node-level.

publish_product

Flip a product to public and return the live shareable URL. The 'ship it' button as a tool.

Workspace variables — write once, reuse everywhere

Workspace variables (set via set_variable) are key/value pairs available across all your products as {{ custom:key }} tokens.

Useful patterns:

business_name → injected into every product's branding and result pages
cta_url → your default Calendly link, switched in one place
brand_voice → a short style guide the AI agent references

Brand voice and tone settings auto-propagate to every product's system prompt — change once, every product reads the new voice.

"Set my workspace variable cta_url to https://cal.com/me/strategy and business_name to 'Acme Strategy Group'."

Now every product that uses {{ custom:cta_url }} or {{ custom:business_name }} in its templates picks up the new value on next render. No bulk updates needed.

One-message brand pass

A full brand pass for a fresh product, in a single message:

"For my new Scorecard product: apply the dark serif theme, switch the font to Inter, set the logo and favicon from acme.com, set SEO title to 'AI Readiness Scorecard for B2B', description '5-minute diagnostic with personalised insights', og image from acme.com, custom domain quiz.acme.com, and set the welcome button label to 'Start the diagnostic →'. Publish it."

Claude calls every relevant tool in sequence. You get a single response with the live URL and a demo URL.

Workspace design system — brand once, inherit everywhere

For deeper brand consistency across every product, result page, and landing page, set a workspace design system — a single token set (colours, fonts, radius) that cascades workspace-wide.

"Set my workspace design system: primary colour #1a56db, heading font Inter, radius 8px."

Workspace design system →

Was this page helpful?